StrategyCorps Expert Available, The Cornerstone Credit Union League Marketing and Business Development Conference Encore Presentation Webinar: The Digital Leadership Test

Nov. 17, 2016 - Business Wire

Credit Unions must rise to the challenge of creating relevant, valuable and quality digital products in order to continue to connect with their customers and help them manage their finances. Understanding the impact of mobile apps, millennial consumer needs and the always changing millennial vocabulary are key factors in establishing a financial institution as a digital leader in the industry.

In conjunction with Catalyst Corporate Federal Credit Union and the Cornerstone Credit Union League, Dave DeFazio, Partner at Strategy Corps, will host an encore presentation webinar of his recent conference session titled, “The Digital Leadership Test.” Digital channels such as mobile apps have changed the way companies connect with consumers, and credit unions will have to adapt to the digital landscape in order to remain competitive in their markets.

DeFazio’s session focuses on the industry’s most popular mobile apps, the latest insights on how to market to millennials and the Digital Leadership Test, which is designed to determine how credit unions’ digital products stack up to competitors. This interactive session will feature demonstrations, industry case studies and will give attendees a chance to test their millennial vocabulary with StrategyCorps’ latest consumer research video interviews.

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Thursday, Dec. 1, 2016
1:00 p.m. – 2:00 p.m. CT